Popeyes Adds Wings To Permanent Menu In 5 Bold Flavors
Popeyes has been raising the bar in New Orleans-inspired fast foods, including its signature fried chicken, for over 50 years. The company also takes advantage of timely trends well, just like with its take on "girl dinner." While thighs, drumsticks, wings, and breasts all make appearances in standard meals and boxes, orders of just chicken wings have only made limited appearances over the years but have always been greeted with huge fanfare. Perhaps it took the Sweet N' Spicy wings outselling the chain's chicken sandwich earlier this year for the company to take notice, but Popeyes has decided to add chicken wings permanently to its menu.
Available in five different flavors, Popeyes is bringing back Sweet N' Spicy along with Ghost Pepper (also a past offering), plus new Honey BBQ, Roasted Garlic Parmesan, and Signature Hot. Customers can pick up packs of six wings of a single flavor, 12 wings with two flavors, or 24 wings. They are handled just like all of Popeyes' famous chicken in that the wings are marinated for juiciness and a punch of flavor, then hand-battered and breaded for super-crispy wings that cling to every drop of sauce they're coated with.
New wings, new DISScounts
Popeyes didn't go into the wing game lightly. Company Head Chef and Vice President of Culinary Innovation Amy Alarcon stated in a press release to Food Republic, "This is something my team has been working on for three years, and we took our time to get it right." The Honey BBQ flavor features tart tamarind, honey, and molasses; Roasted Garlic Parmesan is highlighted by a caramelized garlic flavor, butter, and sharp asiago cheese; Popeyes Signature Hot is everything you expect in a classic wing, with a spicy Cajun kick; Ghost Pepper is as fiery as it sounds; and Sweet 'N Spicy has delicious flavors of chili, garlic, and ginger.
The advertising campaign Popeyes has planned for the launch of its new wings is sure to be as bold as the new flavors. The purveyors of Louisiana fried chicken are also launching "DISScount" codes starting November 27, which can be used on the company's app or website, including STOPWINGS, NOTTHATWILD, OPENSUNDAY, and ONLY1WINGSFLVR. All of these will purportedly get customers a free six-piece for every $10 minimum purchase. Each of the five flavors is sure to be a big hit with fans and will be a welcome treat for anyone looking for a snack, a tasty dinner, or an exciting game day tailgating contribution.