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Theoretically, you can direct high-powered airborne shrimp through airborne breading materials before they hit a wall of fire to be flash-fried. That was all Japanese wireless carrier NTT Docomo needed to know. Their tireless scientists developed a cannon that blasts those poor crustaceans right through the gauntlet. If the jist of this ad campaign is how delicious technology-fried shrimp is regardless of the speed or efficacy of one's wireless carrier, well-done, everyone.

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