We’ve been counting down the hours until our live Twitter chat, led by Marcus Samuelsson at @MarcusCooks, when we bring together well-known chefs and culinary personalities to discuss the role of social media in the food media world. The moment is almost upon us. Don’t miss out on today’s exciting opportunity to learn how the chefs you know and love are finding innovative ways to use their sizable Twitter and Facebook outreach to help awareness about pressing issues, such as the famine in the Horn of Africa. 

Join us at @FoodRepub today at 2PM Eastern time, using hashtag #FRchat to follow the discussion and join in. If you’re more Twilliterate than not, leave your questions in the comments below or find us on Facebook and ask us there. While you’re at it, check out our live eBay auction where you can bid on celebrity chef collectibles and other great prizes and packages. All proceeds will benefit those affected by the famine in East Africa, because, after all, the idea behind this exclusive online gathering is using the power of social media responsibly.