SVP Data and Product, Zero Point Zero
At Zero Point Zero, Rob is at the forefront in studying and re-thinking how consumers engage with brands and media. In an ever-evolving landscape where the consumer has endless choice, media companies must deeply understand the audience and create an experience they value and engage with on their terms. Prior to ZPZ, Rob spent 10 years launching the Australian premium kitchen brand Breville in the US and Canadian markets, overseeing the company’s strategy and execution for all marketing efforts including content, brand ideation, communication strategy, digital strategy, partnerships, public relations, media buying, creative campaign development, social media, video, product launches and brand positioning. Rob is a graduate of Ohio State University and an avid fan of their sports programs. He lives in the Boston area with his wife and three daughters.