Market basket own brand coffee
By JOEY DEGRADO
The Small Grocery Chain That Combats Inflation Like No Other
The family-owned New England supermarket chain Market Basket is known for its budget prices and prides itself on maintaining old-fashioned values while adapting to customer needs.
In a 2022 study by consumer data firm Dunnhumby, Market Basket was declared the best grocery store for affordability and quality, beating the much larger Aldi into second place.
The company keeps prices low by paying suppliers upon delivery, high-volume merchandising, and cutting operating costs by avoiding loyalty programs and extraneous features.
Market Basket set itself apart by not having an official website until 2017 and refusing to add self-checkouts, focusing instead on increasing its range of high-quality products.
Arthur T. Demoulas owns and runs Market Basket and boasts enviable staff loyalty. Employee benefits include a profit-sharing plan, despite the workforce not being unionized.