WTF? Watch This Commercial For Something Called Dump Cakes

Do you find it hard to execute even the simplest recipes? Does measuring out ingredients make you feel anxious? Well Cathy Mitchell (if that is her real name) has the perfect solution for you. Dump it! That's right, in Mitchell's Dump Cakes and Dump Dinners cookbooks, hawked as part of the "As Seen On TV" franchise and on the thoughtfully named buydumpcakes.com, the cooking technique is exactly as it sounds. You merely just dump a bunch of stuff in a pan, then put it in the oven. Want to see for yourself? Watch this video, and you too may be repeating after the soccer mom who crows, "It really is easy. You just dump and bake."