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It's not every day a restaurant releases a promo video that truly makes you feel good inside. To know that Grant Achatz and his team are still putting the magic in the food. "The Hunt," released just this morning, portrays the constant pursuit of the perfect meal. And if you're not going to crunch through the snow to obtain it, don't come back to the kitchen.

It’s not every day a restaurant releases a promo video that truly makes you feel good inside. To know that Grant Achatz and his team at Next are still putting the magic in the food. “The Hunt,” released just this morning, portrays the constant pursuit of the perfect meal. It’s a promo for the next iteration of Next’s themed and ticketed dinners (more info on Next’s site), but it’s so much more. And if you’re not going to crunch through the snow to obtain it, don’t come back to the kitchen. Also, we’re going to start belt-sanding our marrow bones before serving. That’s a nice touch. 

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