Are You Eating The Wrong Kind Of Greek Yogurt?

Jun 8, 2012 10:01 am

In the Greek yogurt wars, one emerges victorious

brands of greek yogurt
Photo: mary_thompson on Flickr
In the pantheon of Greek yogurt, thick, creamy Fage is the real deity.
 

According to a Gawker report yesterday, most people are eating the wrong kind of Greek yogurt. That's right, there's a "correct" brand, and then there are all the others. Chobani lover? Oikos "purist?" Stop, stop, you're doing it wrong.  

With all due respect to skyr, the Icelandic nutritional powerhouse that just one-upped Greek yogurt in the protein and fat-free departments, we're super into the good stuff here at Food Republic. Matt eats it every morning without fail, and it's practically replaced mayonnaise in a lot of my sandwich adventures. We make our béchamel sauce with it and enlisted the help of a largely unaccredited food scientist to explain what makes it so deliciously tangy. Mystery solved. It might even save the Greek economy — it's one of the fastest-growing food sectors around. Most importantly, cats just love it. But why is Fage the best? 

It just is. If you've done a side-by-side comparison, you shouldn't need chemical breakdowns, marketing ploys or numbers of any kind (but just for the record, Chobani currently holds about half the market). Fage — everyone together now: FAH-yeh — is far thicker and tangier than any other brand in the fridge case. It comes in full-fat (eat your heart out, crème fraîche), 2% and fat-free, all of which have distinct variations in flavor. And, quite frankly, we love peeling off the paper thing under the foil and above the yogurt. It's kind of sensual. #yogurtwin

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